Articles on Nation Branding

Articles on Soft Power
Author	Title	Date	Publisher
	Annual Report on Nation Brands	2013	Brandfinance Nation Brands
Szondi, Gyorgy	Public Diplomacy and Nation Branding: Conceptual Similarities and Differences	2008	Discussion Papers in Diplomacy
Fan, Ying	Branding the nation: What is being branded?	2006	Journal of Vacation Marketing
Anholt, S	Nation Branding: A continuing theme	2002	Journal of Brand Management
Fan, Ying	Branding the nation: Towards a better understanding	2010	Place Branding and Public Diplomacy
Wang, Jian	Localising public diplomacy: The role of sub-national actors in nation branding	2006	Place Branding and Public Diplomacy
Jansen, Sue Curry	Designer nations: Neo-liberal nation branding - BrandEstonia	2008	Social Identities: Journal for the Study of Race, Nationand Culture
Dzenovska, Dace	Remaking the nation of Latvia: Anthropological perspectives on nation branding	2005	Place Branding and Public Diplomacy
Nadia Kaneva	Nation Branding: Toward an Agenda for Critical Research	2011
Widler, Janine	Nation branding: With pride against prejudice	2007	Place Branding and Public Diplomacy
Teslik, Lee Hudson	Nation Branding Explained	2007	Council on Foreign Relations
Kadeva, Nadia	National identity lite: Nation branding in post-Communist Romania and Bulgaria	2011	International Journal of Cultural Studies
Szondi, Gyorgy	From image management to relationship building: A public relations approach to nation branding	2010	Place Branding and Public Diplomacy
Marat, Erica	Nation Branding in Central Asia: A New Campaign to Present Ideas about the State and the Nation	2009	Europe-Asia Studies
Tatevossian, Anoush Rima	Domestic society's (often-neglected) role in nation branding	2008	Place Branding and Public Diplomacy
Anholt, Simon	Is place branding a capitalist tool?	2006	Place Branding and Public Diplomacy
ZALA VOLCIC, MARK ANDREJEVIC	Nation Branding in the Era of Commercial Nationalism	2011	International Journal of Communication
Anholt, Simon	Three interlinking concepts: Intellectual Property, Nation Branding and Economic Development	2005	WIPO International Seminar on Intellectual Property and Development, Geneva
Loo, Theresa; Davies, Gary	Branding China: The Ultimate Challenge in Reputation Management?	2002	The Journal of Brand Management
Lee, Kyung Mi	Nation Branding and sustainable competitiveness of nations	2002	Dissertation, University of Twente
Bar, Michael	Nation Branding as Nation Building: China's Image Campaign	2011	East Asia
Lee, Annisa Lai	Did the Olympics help the nation branding of China? Comparing public perception of China with the Olympics before and after the 2008 Beijing Olympics in Hong Kong	2010	Place Branding and Public Diplomacy
Fetscherin, Marc and Marmier, Pascal	Switzerland's nation branding initiative to foster science and technology, higher education and innovation: A case study	2010	Place Branding and Public Diplomacy
Yan, Jack	Branding and the international community	2003	The Journal of Brand Management
Gray, John	The Construction of English: Culture, Consumerism and Promotion in the ELT Global Coursebook	2012	ELT Journal
Metaxas, Theodore & Deffner, Alex	The Tourism Focus of Place Marketing in the Mediterranean: Evidence from Nea Ionia, Magnesia, Greece And Pafos, Cyprus	2012	Discussion Paper Series
CSIS Commission	CSIS Commission on Smart Power		CSIS
Potter, Evan H.	Branding Canada: Projecting Canada's Soft Power through Public Diplomacy	2002	International Journal
Cliche, Danielle and Wiesand, Andreas	Achieving Intercultural Dialogue through the Arts and Culture? Concepts, Policies, Programmes, Practices		IFACCA D’ART REPORT NO 39
Edward T Hall	The Power of Hidden Differences	1998	Intercultural Press
Baldwin, D., A.	Power and International Relations	2002	Princeton University
Ivana Elezović	REDEFINED SILK ROADS: POTENTIALS OF CULTURAL	2009	UNESCO Chair in Cultural Policy and Management
Crowther, P., Joris, M., Otten, M., Nilsson, B., Teekens, H., Waechter, B.	Internationalisation at Home. A position paper	2010	European Association for International Education (EAIE)
Kiehl, W., P.	America's Dialogue with the World	2006	Public Diplomacy Council
Rupp, J., C., C.	American Models Transforming European Universities	?	?
Griffin, Hannah	Public Diplomacy, Nation Branding, And The State of Brand Israel	2013	?
Wallis, Courtney, Ireland	Propoganda Analysis: A Case Study Of Kazakhstan's 2006 Advertising Campaign	2013	Oklahoma State University
Aronczyk, Melissa	"Living the Brand": Nationality, Globaily and the Identity Strategies of Nation Branding Consultants	2008	International Journal of Communication 2
Anholt, Simon	Beyond the Nation Brand: The Role of Image and Identity in international relations	?	UK Foreign Office Public Diplomacy Board
Graan, Andrew	Counterfeiting the Nation: Skopje 2014 and the Politics of Nation Branding in Macedonia		Cultural Anthropology
Eliza Bivolaru, Robert Andrei, George Vlad Purcăroiu	Branding Romania: A PESTEL FRAMEWORK BASED ON A COMPARATIVE ANALYSIS OF TWO COUNTRY BRAND INDEXES	?	Management & Marketing
Oana Vicol, Adriana Zaiţ	A country's image as tourist destination for external intermediaries	?	Management & Marketing
Tafadzwa Matiza, O.A Oni	The Case for Nation Branding as an Investment Promotion Methodology for African Nations: A Literature-Based Perspective	2014	Mediterranean Journal of Social Sciences
	Cultural Diplomacy	2010	PD Magazine
Virimai V. Mugobo and Wilfred I. Ukpere	Is Country Branding a Panacea or Poison?	2013	African Journal of Business Management
Wahida Shahan Tinne	Nation Branding: Beautiful Bangladesh	2013	Asian Business Review
Piyada Prucpairojkul; Supatana Triamsiriworakul	Thailands Nation Branding: A study of Thai nation-brand equity and capabilities	2008	Mälardalen University (master thesis)
Shuling Huang	Nation-branding and transnational consumption: Japan-mania and the Korean wave in Taiwan	?	Media Culture and Society
Keith Dinnie	Japan's Nation Branding: Recent Evolution and Potential Future Paths	2008	Journal of Current Japanese Affairs
Dinnie, K. and Fola, M.	Branding Cyprus: A stakholder Identification Perspective	2009	Athens Institut for Education and Research
Marketa Fujita, Keith Dinnie	The Nation Branding of the Czech Republic, Slovak Republic, Poland and Hungary - Contrasting Approaches and Strategies	2009	Accepted for the 2nd International Conference on Brand Management, India, 2010
Keith Dinnie	Nation Branding and Russia: Prospects and Pitfalls	2008	Russian Journal of Communication
Keith Dinnie	Leveraging Nation Branding Equity	2009	The Magazine of the Trinidad & Tobago Chamber of Commerce
Keith Dinnie	National Branding Interview - Brief for Poland	2009	Brief for Poland
Kakhaber DJAKELI	Country’s Branding for More Attractive Image of Georgia	?	IBSU Journal of Business
Oscar Alvarez Martinez	Analyzing the organizations behind the image of Spain in Sweden	2010	Gotland University, Master Thesis
Tafadzwa Matiza; Olabanji. A Oni	Re-Imaging African Nations as Preferred Foreign Direct Investment Destinations: Towards a Sustainable Nation Brand-Based Framework	2014	Mediterranean Journal of Social Sciences
Angela Marina; Janeiro Verissimo	Portugal Nation Brand Image: Portuguese and Canadian Comparaisons	2012	University of Aveiro, Portugal
BERNARD L. SIMONIN	Nation Branding and Public Diplomacy: Challenges and Opportunities	2008	THE FLETCHER FORUM OF WORLD AFFAIRS
Abdullah Özkan	Role of public diplomacy in establishing nation branding and public diplomacy possibilities of Turkey	2014	European Journal of Research on Education, 2014, Special Issue: International Relations, 1-5
Jan Dirk Kemming	Nation Brand Management in Political Contexts: Public Diplomacy for Turkey’s EU Accession	2009	Justus-Liebig-Universität Giessen
Sofia Bisa	Rebranding Greece: Why Nation Branding Matters	2012	Department of International Relations, Boston University
Ruxandra-Irina POPESCU , Răzvan-Andrei CORBOȘ	CONSIDERATIONS ON PUBLIC DIPLOMACY`S ROLE IN PROMOTING COUNTRY BRAND		Journal of Public Administration, Finance and Law
Edith Onowe Odia & Felix Osaiga Isibor	Strategic Approach to Nation Branding: A case of the Nigeria Brand	2013	International Journal of Business and Management
Ibrahima Ndoye	Crafting the Image of Nations in Foreign Audiences: How Developing Countries Use Public Diplomacy and Public Relations?		The University of Oklahoma
Fabian Faurholt & Birgit Stöber	"Copenhagen is hot, Denmark is not" - On the authority and role of place brand image rankings	2011	Copenhagen Business School
Diego Navarro	Boomerangs and Creativty: Analyzing the Core Messages of the "New Brand Australia"	2012	Institute for Culture and Society; University of Western Sydney
György Szondi	The role and challenges of country branding in transition countries: The Central and Eastern European experience	2007	Place Branding and Public Diplomacy
Philip C Zerrillo and Gregory Metz Thomas	Developing brands and emerging markets: An empirical application	2007	Place Branding and Public Diplomacy
Irving Rein and Ben Shields	Place branding sports: Strategies for differentiating emerging, transitional, negatively viewed and newly industrialised nations	2007	Place Branding and Public Diplomacy
Chun-An-Chen; Hsien-Li Lee; Ming-Huang Lee; Ya-Hui Yang	How to develop Taiwan's tourism nation brand	2011	African Journal of Business Management
Candace L White	Brands and national image: An exploration of inverse country-of-origin effect	2012	Place Branding and Public Diplomacy
Sonya Hanna and Jennifer Rowley	An analysis of terminology use in place branding	2008	Place Branding and Public Diplomacy
Simon Anholt	Place branding: Is it marketing, or isn’t it?	2008	Place Branding and Public Diplomacy
David Gertner	Place branding: Dilemma or reconciliation between political ideology and economic pragmatism?	2007	Place Branding and Public Diplomacy
Joram Ndlovu and Ernie Heath	Rebranding of Zimbabwe to enhance sustainable tourism development: Panacea or Villain	2013	African Journal of Business Management
Rana Zamin Abbas, Hasan S.Murad, Mazhar Abbas Khan, AG Ghaffari, Abdul Rafay	Exploring the issues and new insights of global branding and strategic corporate social responsibility: A case of Pakistani organizations	2012	African Journal of Business Management
Ruben Bagramain, Mine Hughes, Luca M. Visconti	Bringing the nation to the nation branding debate: evidence from Ukraine	2012	Proceedings of the Academy of Marketing Science World Marketing Congress – Cultural Perspectives in Marketing Conference
Margarita M. Kalamova - Kai A. Konrad	Nation Brands and Foreign Direct Investment	2010	Wissenschaftszentrum Berlin fuer Sozialforschung - Social Science Research Center Berlin
Country Brand Report	Mission for Finland - How Finland will demonstrate its strenghts by solving the world's most wicked problems	2010	Final report of the Country Brand Delegation
Mathias Akotia; Anthony Ebow Spio; Dr. Kwabena Frimpong	Exploring A Behavioural Approach to Country Brand Management	?	The Nordic Africa Institute
John Fanning	Branding and Begorrah: The importance of Ireland's nation brand image	2011	Irish Marketing Review
Prof. Greg Simons	Attempting to Re-Brand the Branded: Russia's International Image in the 21st Century	2011	Russian Journal of Communication
F. Woo Yee	Nation Branding: A case study of Singapore	2009	University Libraries, University of Nevada, Las Vegas
Jacques E.C. Hymans	East is East and West is West? Currency Iconography as nation-branding in the wider Europe	2010	Political Geography
Gyorgy Szondi	Discussion Papers in Diplomacy. Public Diplomacy and Nation Branding: Conceptual Similarities and Differences	2008	Netherlands Institute of International Relations "Clingendael"
Maha al Balushi	Reviews of awarness and views on branding Oman as a nation	2010
Iro Aghedo	Image re-branding in a fragile state: the case of Nigeria	2013	The Korean Journal of Policy Studies
ChanMi Park	South Korean Nation Branding	2010	American University
Gyorgy Szondi	Public Dipolmacy and Nation Branding: Conceptual Similarities and Differences	2008	Netherlands Institute of International Relations Clingendael
Marc Fetscherin	The determinants and the measurements	2010	International Marketing Review
Greg Simons	Nation Branding and Russian Foreign Policy	2013	The Swedish Institute of International Affairs
Edward E. Marandu	Nation branding: An analysis of Botswana's national brand	2012	International Journal of Business Administration
Shmuel Vaknin	Nation branding and place marketing	2010
Wahida Shahan Tinne	Nation Branding: Beautiful Bangladesh	2013	Asian Business Review
Hassan Shahid	Nation branding: Ghana	2012	Developing Country Studies
Gorel Englund	Nation Branding:A brand new marketing tool on the global arena	2012	Stockholm School of Economics
Biran Mertan	Children's perception of national identity and in-group/out group attitudes: Turkish-Cypriot school children	2011	European Journal of Developmental Psychology
Edward E. Marandu, Donatus N. Amanze, Tirubaza C. P. Mtagulwa	Nation Branding: An Analysis of Botswana’s National Brand	2012	Sciedu Press
Suhana Saad	Re-building the Concept of Nation Building in Malaysia	2012	Canadian Center of Science and Education
Anna Maria Nikodemska-Wolowik	Flag brands as factor and results of a country identity and image: Polish experiences	2006	Pecunia : Revista de la Facultad de Ciencias Económicas y Empresariales
Md. A.H. Bhuiyan, Chamhuri Siwar, Shaharuddin M. Ismail, Rabiul Islam	The Role of Government for Ecotourism Development: Focusing on East Coast Economic Region	2011	Science Publications
Rachel Wilson	Cocina Peruana Para el Mundo: Gastrodiplomacy, the Culinary Nation Brand, and the Context of National Cuisine in the World	2011	Syracuse University
David Haigh	Flying the flag. Dicover the most valuable nation brands of 2013	2013	Brand Finance. Nation Brands
John O'Shaughnessy	Treating the nation as a brand: Some neglected issued	2000
Nadia Kaneva	Nation Branding: Toward an Agenda for Critical Research	2011	International Journal of Communication
Andrew Graan	Counterfeiting the nation?Skopje 2014 and the politics of nation branding in Macedonia	2014	Cultural Anthropology
Thomas Cromwell	National identity and national imagine. A purpose-driven approach to nation branding	2013	East Weast Communication
Martin Roll	How country branding can add new shine to "Made in China" Tag	2010	The Jakarta Globe
Lauren Mclaren	National identity and political trust	2011	Policy Network
Eli Avraham	Public diplomacy, crisis communication strategies and managing nation branding: the case of Israel		University of Haifa
Melissa Aronczyk	Living the brand: nationality, globality and the identity strategies of nation branding consultants	2008	International Journal of Communication
Keith Dinnie	Place Branding: overview of an emerging literature	2003	Temple University Japan
Jian Wang	Localising public diplomacy: The role of sub-national actors in nation branding	2006	Palgrave Macmillian
Shuling Huang	Nation-branding and transnational consumption: Japan-mania and the Korean wave in Taiwan	2011	Sage Journal
Lee Hudson Teslik	Nation branding explained	2007	Council on Foreign Relations
Zala Volcic, Mark Andrejevic	Nation Branding in the era of commercial nationalism	2011	International Journal of Communication
Simon Anholt	Three interlinking concepts: intellectual property, nation branding and economic development	2005	WIPO