Articles on Soft Power
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Author
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Title
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Date
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Publisher
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Annual Report on Nation Brands
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2013
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Brandfinance Nation Brands
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Szondi, Gyorgy
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Public Diplomacy and Nation Branding: Conceptual Similarities and Differences
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2008
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Discussion Papers in Diplomacy
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Fan, Ying
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Branding the nation: What is being branded?
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2006
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Journal of Vacation Marketing
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Anholt, S
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Nation Branding: A continuing theme
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2002
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Journal of Brand Management
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Fan, Ying
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Branding the nation: Towards a better understanding
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2010
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Place Branding and Public Diplomacy
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Wang, Jian
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Localising public diplomacy: The role of sub-national actors in nation branding
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2006
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Place Branding and Public Diplomacy
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Jansen, Sue Curry
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Designer nations: Neo-liberal nation branding - BrandEstonia
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2008
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Social Identities: Journal for the Study of Race, Nationand Culture
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Dzenovska, Dace
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Remaking the nation of Latvia: Anthropological perspectives on nation branding
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2005
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Place Branding and Public Diplomacy
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Nadia Kaneva
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Nation Branding: Toward an Agenda for Critical Research
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2011
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Widler, Janine
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Nation branding: With pride against prejudice
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2007
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Place Branding and Public Diplomacy
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Teslik, Lee Hudson
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Nation Branding Explained
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2007
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Council on Foreign Relations
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Kadeva, Nadia
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National identity lite: Nation branding in post-Communist Romania and Bulgaria
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2011
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International Journal of Cultural Studies
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Szondi, Gyorgy
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From image management to relationship building: A public relations approach to nation branding
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2010
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Place Branding and Public Diplomacy
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Marat, Erica
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Nation Branding in Central Asia: A New Campaign to Present Ideas about the State and the Nation
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2009
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Europe-Asia Studies
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Tatevossian, Anoush Rima
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Domestic society's (often-neglected) role in nation branding
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2008
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Place Branding and Public Diplomacy
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Anholt, Simon
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Is place branding a capitalist tool?
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2006
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Place Branding and Public Diplomacy
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ZALA VOLCIC, MARK ANDREJEVIC
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Nation Branding in the Era of Commercial Nationalism
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2011
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International Journal of Communication
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Anholt, Simon
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Three interlinking concepts: Intellectual Property, Nation Branding and Economic Development
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2005
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WIPO International Seminar on Intellectual Property and Development, Geneva
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Loo, Theresa; Davies, Gary
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Branding China: The Ultimate Challenge in Reputation Management?
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2002
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The Journal of Brand Management
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Lee, Kyung Mi
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Nation Branding and sustainable competitiveness of nations
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2002
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Dissertation, University of Twente
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Bar, Michael
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Nation Branding as Nation Building: China's Image Campaign
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2011
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East Asia
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Lee, Annisa Lai
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Did the Olympics help the nation branding of China? Comparing public perception of China with the Olympics before and after the 2008 Beijing Olympics in Hong Kong
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2010
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Place Branding and Public Diplomacy
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Fetscherin, Marc and Marmier, Pascal
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Switzerland's nation branding initiative to foster science and technology, higher education and innovation: A case study
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2010
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Place Branding and Public Diplomacy
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Yan, Jack
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Branding and the international community
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2003
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The Journal of Brand Management
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Gray, John
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The Construction of English: Culture, Consumerism and Promotion in the ELT Global Coursebook
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2012
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ELT Journal
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Metaxas, Theodore & Deffner, Alex
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The Tourism Focus of Place Marketing in the Mediterranean: Evidence from Nea Ionia, Magnesia, Greece And Pafos, Cyprus
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2012
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Discussion Paper Series
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CSIS Commission
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CSIS Commission on Smart Power
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CSIS
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Potter, Evan H.
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Branding Canada: Projecting Canada's Soft Power through Public Diplomacy
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2002
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International Journal
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Cliche, Danielle and Wiesand, Andreas
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Achieving Intercultural Dialogue through the Arts and Culture? Concepts, Policies, Programmes, Practices
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IFACCA D’ART REPORT NO 39
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Edward T Hall
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The Power of Hidden Differences
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1998
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Intercultural Press
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Baldwin, D., A.
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Power and International Relations
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2002
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Princeton University
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Ivana Elezović
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REDEFINED SILK ROADS: POTENTIALS OF CULTURAL
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2009
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UNESCO Chair in Cultural Policy and Management
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Crowther, P., Joris, M., Otten, M., Nilsson, B., Teekens, H., Waechter, B.
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Internationalisation at Home. A position paper
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2010
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European Association for International Education (EAIE)
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Kiehl, W., P.
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America's Dialogue with the World
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2006
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Public Diplomacy Council
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Rupp, J., C., C.
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American Models Transforming European Universities
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?
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?
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Griffin, Hannah
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Public Diplomacy, Nation Branding, And The State of Brand Israel
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2013
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?
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Wallis, Courtney, Ireland
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Propoganda Analysis: A Case Study Of Kazakhstan's 2006 Advertising Campaign
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2013
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Oklahoma State University
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Aronczyk, Melissa
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"Living the Brand": Nationality, Globaily and the Identity Strategies of Nation Branding Consultants
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2008
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International Journal of Communication 2
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Anholt, Simon
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Beyond the Nation Brand: The Role of Image and Identity in international relations
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?
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UK Foreign Office Public Diplomacy Board
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Graan, Andrew
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Counterfeiting the Nation: Skopje 2014 and the Politics of Nation Branding in Macedonia
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|
Cultural Anthropology
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Eliza Bivolaru, Robert Andrei, George Vlad Purcăroiu
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Branding Romania: A PESTEL FRAMEWORK BASED ON A COMPARATIVE ANALYSIS OF TWO COUNTRY BRAND INDEXES
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?
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Management & Marketing
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Oana Vicol, Adriana Zaiţ
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A country's image as tourist destination for external intermediaries
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?
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Management & Marketing
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Tafadzwa Matiza, O.A Oni
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The Case for Nation Branding as an Investment Promotion Methodology for African Nations: A Literature-Based Perspective
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2014
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Mediterranean Journal of Social Sciences
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Cultural Diplomacy
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2010
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PD Magazine
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Virimai V. Mugobo and Wilfred I. Ukpere
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Is Country Branding a Panacea or Poison?
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2013
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African Journal of Business Management
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Wahida Shahan Tinne
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Nation Branding: Beautiful Bangladesh
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2013
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Asian Business Review
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Piyada Prucpairojkul; Supatana Triamsiriworakul
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Thailands Nation Branding: A study of Thai nation-brand equity and capabilities
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2008
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Mälardalen University (master thesis)
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Shuling Huang
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Nation-branding and transnational consumption: Japan-mania and the Korean wave in Taiwan
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?
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Media Culture and Society
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Keith Dinnie
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Japan's Nation Branding: Recent Evolution and Potential Future Paths
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2008
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Journal of Current Japanese Affairs
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Dinnie, K. and Fola, M.
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Branding Cyprus: A stakholder Identification Perspective
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2009
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Athens Institut for Education and Research
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Marketa Fujita, Keith Dinnie
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The Nation Branding of the Czech Republic, Slovak Republic, Poland and Hungary - Contrasting Approaches and Strategies
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2009
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Accepted for the 2nd International Conference on Brand Management, India, 2010
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Keith Dinnie
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Nation Branding and Russia: Prospects and Pitfalls
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2008
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Russian Journal of Communication
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Keith Dinnie
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Leveraging Nation Branding Equity
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2009
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The Magazine of the Trinidad & Tobago Chamber of Commerce
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Keith Dinnie
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National Branding Interview - Brief for Poland
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2009
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Brief for Poland
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Kakhaber DJAKELI
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[file:///C:/Users/ICD-9/Desktop/journal.ibsu.edu.ge/index.php/jbm/article/download/462/401 Country’s Branding for More Attractive Image of Georgia]
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?
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IBSU Journal of Business
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Oscar Alvarez Martinez
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Analyzing the organizations behind the image of Spain in Sweden
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2010
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Gotland University, Master Thesis
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Tafadzwa Matiza; Olabanji. A Oni
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[file:///C:/Users/ICD-9/Desktop/www.mcser.org/journal/index.php/mjss/article/download/2686/2654 Re-Imaging African Nations as Preferred Foreign Direct Investment Destinations: Towards a Sustainable Nation Brand-Based Framework]
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2014
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Mediterranean Journal of Social Sciences
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Angela Marina; Janeiro Verissimo
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Portugal Nation Brand Image: Portuguese and Canadian Comparaisons
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2012
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University of Aveiro, Portugal
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BERNARD L. SIMONIN
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Nation Branding and Public Diplomacy: Challenges and Opportunities
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2008
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THE FLETCHER FORUM OF WORLD AFFAIRS
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Abdullah Özkan
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Role of public diplomacy in establishing nation branding and public diplomacy possibilities of Turkey
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2014
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European Journal of Research on Education, 2014, Special Issue: International Relations, 1-5
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Jan Dirk Kemming
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Nation Brand Management in Political Contexts: Public Diplomacy for Turkey’s EU Accession
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2009
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Justus-Liebig-Universität Giessen
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Sofia Bisa
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Rebranding Greece: Why Nation Branding Matters
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2012
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Department of International Relations, Boston University
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Ruxandra-Irina POPESCU , Răzvan-Andrei CORBOȘ
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CONSIDERATIONS ON PUBLIC DIPLOMACY`S ROLE IN PROMOTING COUNTRY BRAND
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Journal of Public Administration, Finance and Law
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Edith Onowe Odia & Felix Osaiga Isibor
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Strategic Approach to Nation Branding: A case of the Nigeria Brand
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2013
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International Journal of Business and Management
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Ibrahima Ndoye
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Crafting the Image of Nations in Foreign Audiences: How Developing Countries Use Public Diplomacy and Public Relations?
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|
The University of Oklahoma
|
Fabian Faurholt & Birgit Stöber
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"Copenhagen is hot, Denmark is not" - On the authority and role of place brand image rankings
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2011
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Copenhagen Business School
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Diego Navarro
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Boomerangs and Creativty: Analyzing the Core Messages of the "New Brand Australia"
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2012
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Institute for Culture and Society; University of Western Sydney
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György Szondi
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The role and challenges of country branding in transition countries: The Central and Eastern European experience
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2007
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Place Branding and Public Diplomacy
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Philip C Zerrillo and Gregory Metz Thomas
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Developing brands and emerging markets: An empirical application
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2007
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Place Branding and Public Diplomacy
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Irving Rein and Ben Shields
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Place branding sports: Strategies for differentiating emerging, transitional, negatively viewed and newly industrialised nations
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2007
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Place Branding and Public Diplomacy
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Chun-An-Chen; Hsien-Li Lee; Ming-Huang Lee; Ya-Hui Yang
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How to develop Taiwan's tourism nation brand
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2011
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African Journal of Business Management
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Candace L White
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Brands and national image: An exploration of inverse country-of-origin effect
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2012
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Place Branding and Public Diplomacy
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Sonya Hanna and Jennifer Rowley
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An analysis of terminology use in place branding
|
2008
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Place Branding and Public Diplomacy
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Simon Anholt
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Place branding: Is it marketing, or isn’t it?
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2008
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Place Branding and Public Diplomacy
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David Gertner
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Place branding: Dilemma or reconciliation between political ideology and economic pragmatism?
|
2007
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Place Branding and Public Diplomacy
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Joram Ndlovu and Ernie Heath
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Rebranding of Zimbabwe to enhance sustainable tourism development: Panacea or Villain
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2013
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African Journal of Business Management
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Rana Zamin Abbas, Hasan S.Murad, Mazhar Abbas Khan, AG Ghaffari, Abdul Rafay
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Exploring the issues and new insights of global branding and strategic corporate social responsibility: A case of Pakistani organizations
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2012
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African Journal of Business Management
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Ruben Bagramain, Mine Hughes, Luca M. Visconti
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Bringing the nation to the nation branding debate: evidence from Ukraine
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2012
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Proceedings of the Academy of Marketing Science World Marketing Congress – Cultural Perspectives in Marketing Conference
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Margarita M. Kalamova - Kai A. Konrad
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Nation Brands and Foreign Direct Investment
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2010
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Wissenschaftszentrum Berlin fuer Sozialforschung - Social Science Research Center Berlin
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Country Brand Report
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Mission for Finland - How Finland will demonstrate its strenghts by solving the world's most wicked problems
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2010
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Final report of the Country Brand Delegation
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Mathias Akotia; Anthony Ebow Spio; Dr. Kwabena Frimpong
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Exploring A Behavioural Approach to Country Brand Management
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?
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The Nordic Africa Institute
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John Fanning
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Branding and Begorrah: The importance of Ireland's nation brand image
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2011
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Irish Marketing Review
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Prof. Greg Simons
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Attempting to Re-Brand the Branded: Russia's International Image in the 21st Century
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2011
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Russian Journal of Communication
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F. Woo Yee
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Nation Branding: A case study of Singapore
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2009
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University Libraries, University of Nevada, Las Vegas
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Jacques E.C. Hymans
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East is East and West is West? Currency Iconography as nation-branding in the wider Europe
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2010
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Political Geography
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Gyorgy Szondi
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Discussion Papers in Diplomacy. Public Diplomacy and Nation Branding: Conceptual Similarities and Differences
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2008
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Netherlands Institute of International Relations "Clingendael"
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Maha al Balushi
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Reviews of awarness and views on branding Oman as a nation
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2010
|
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Iro Aghedo
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Image re-branding in a fragile state: the case of Nigeria
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2013
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The Korean Journal of Policy Studies
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ChanMi Park
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South Korean Nation Branding
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2010
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American University
|
Gyorgy Szondi
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Public Dipolmacy and Nation Branding: Conceptual Similarities and Differences
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2008
|
Netherlands Institute of International Relations Clingendael
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Marc Fetscherin
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The determinants and the measurements
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2010
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International Marketing Review
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Greg Simons
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Nation Branding and Russian Foreign Policy
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2013
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The Swedish Institute of International Affairs
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Edward E. Marandu
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Nation branding: An analysis of Botswana's national brand
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2012
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International Journal of Business Administration
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Shmuel Vaknin
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Nation branding and place marketing
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2010
|
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Wahida Shahan Tinne
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Nation Branding: Beautiful Bangladesh
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2013
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Asian Business Review
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Hassan Shahid
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Nation branding: Ghana
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2012
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Developing Country Studies
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Gorel Englund
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Nation Branding:A brand new marketing tool on the global arena
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2012
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Stockholm School of Economics
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Biran Mertan
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Children's perception of national identity and in-group/out group attitudes: Turkish-Cypriot school children
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2011
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European Journal of Developmental Psychology
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Edward E. Marandu, Donatus N. Amanze, Tirubaza C. P. Mtagulwa
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Nation Branding: An Analysis of Botswana’s National Brand
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2012
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Sciedu Press
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Suhana Saad
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Re-building the Concept of Nation Building in Malaysia
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2012
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Canadian Center of Science and Education
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Anna Maria Nikodemska-Wolowik
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Flag brands as factor and results of a country identity and image: Polish experiences
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2006
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Pecunia : Revista de la Facultad de Ciencias Económicas y Empresariales
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Md. A.H. Bhuiyan, Chamhuri Siwar, Shaharuddin M. Ismail, Rabiul Islam
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The Role of Government for Ecotourism Development: Focusing on East Coast Economic Region
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2011
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Science Publications
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Rachel Wilson
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Cocina Peruana Para el Mundo: Gastrodiplomacy, the Culinary Nation Brand, and the Context of National Cuisine in the World
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2011
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Syracuse University
|
David Haigh
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Flying the flag. Dicover the most valuable nation brands of 2013
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2013
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Brand Finance. Nation Brands
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John O'Shaughnessy
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Treating the nation as a brand: Some neglected issued
|
2000
|
|
Nadia Kaneva
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Nation Branding: Toward an Agenda for Critical Research
|
2011
|
International Journal of Communication
|
Andrew Graan
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Counterfeiting the nation?Skopje 2014 and the politics of nation branding in Macedonia
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2014
|
Cultural Anthropology
|
Thomas Cromwell
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National identity and national imagine. A purpose-driven approach to nation branding
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2013
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East Weast Communication
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Martin Roll
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How country branding can add new shine to "Made in China" Tag
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2010
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The Jakarta Globe
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Lauren Mclaren
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National identity and political trust
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2011
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Policy Network
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Eli Avraham
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Public diplomacy, crisis communication strategies and managing nation branding: the case of Israel
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|
University of Haifa
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Melissa Aronczyk
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Living the brand: nationality, globality and the identity strategies of nation branding consultants
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2008
|
International Journal of Communication
|
Keith Dinnie
|
Place Branding: overview of an emerging literature
|
2003
|
Temple University Japan
|
Jian Wang
|
Localising public diplomacy: The role of sub-national actors in nation branding
|
2006
|
Palgrave Macmillian
|
Shuling Huang
|
Nation-branding and transnational consumption: Japan-mania and the Korean wave in Taiwan
|
2011
|
Sage Journal
|
Lee Hudson Teslik
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Nation branding explained
|
2007
|
Council on Foreign Relations
|
Zala Volcic, Mark Andrejevic
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Nation Branding in the era of commercial nationalism
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2011
|
International Journal of Communication
|
Simon Anholt
|
Three interlinking concepts: intellectual property, nation branding and economic development
|
2005
|
WIPO
|