One-World Culture
Theory related to the phenomenon of globalization, whereby the increasing interconnectedness of the modern world will lead to a homogenization of the different cultural aspects into a single global culture.The socioeconomic evidence underpinning this thesis is the worldwide consumption of the same goods and services together with the exponential use of Information and Communication Technologies. The biological argument standing behind this idea is the cumulative cultural adaptation of human beings, the characteristics which allowed human kind to evolve and produce technologies suitable to different environments.